Reach and dialogue to customers

• ~600 million GROWERS in China
• ~110 million Vegetable GROWERS

With a large number of growers,

Seminis China only has

• 7 KAM
• 7 TDE
• Each one has to service 11million+ growers!!!

• Develop a digital tool to approch

      more growers

• Gain followers
• Identify potential customers
• Support to growers with right

     agrinomic advice

• Smooth process like sample seeds applications and buy seeds
• Support market activities 
• Be a poineer in Seed Business 

• Use WeChat to reach large growers, dealers and other channel partners
• Phase 1: Set up Seminis Account
• Phase 2: Promote account